Rebrand

Latest about Rebrand

Xiaomi logo reveal

Xiaomi’s new logo is pretty ridiculous (and so was the reveal)

By Daniel Piper published

Is it a circle? Is it a square?

Logos & Icons
Volkswagen car

Volkswagen's April Fool's joke backfires disastrously

By Daniel Piper published

Brands, ​don't do this

Branding
Paramount+ logo

Does the new Paramount+ logo contain a HUGE mistake?

By Daniel Piper published

Every designer's worst nightmare.

Logos & Icons
San Diego zoo logos

Ingenious new San Diego Zoo logo will make you look twice

By Daniel Piper published

Can you spot all 3 animals?

Logos & Icons
McDonald's logo

McDonald's apologises after tasteless logo change

By Daniel Piper published

Opportunistic ad gets fierce backlash.

Logos & Icons
Perspectiva logo

Is this the most mesmerising logo ever?

By Daniel Piper published

We're loving Perspectiva's hypnotic new identity.

Logos & Icons
Clarins logo

Clarins logo gets a subtle tweak, but is it enough?

By Daniel Piper published

There's a new slogan too.

Logos & Icons
Myntra logo

'Offensive' logo replaced after a police complaint (but we still can't unsee the blunder)

By Daniel Piper published

Our minds never went there in the first place, but now they can't go back.

Logos & Icons
White House logo

New White House logo goes against design trends – and we love it

By Daniel Piper published

It's going down a storm online.

Logos & Icons
Post-It logo

Slick new Post-It logo has the internet divided

By Daniel Piper published

Some Like-It, others Hate-It.

Logos & Icons
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