Logo history

Latest about Logo history

Tropicana rebranding

15 years after the worst rebrand in history, Tropicana is trying again

By Joe Foley published

Has it learned its lesson?

Logos & Icons

The Amazon logo: a history – how the retail giant got its smile

By Patrick Llewellyn published

As Amazon celebrates its 30 year anniversary, we analyse how its logo has evolved with it.

Logos & Icons
The Skoda logo design

Wait, the Skoda logo wasn't inspired by a bird?

By Joseph Foley published

The century-old design has a surprising story.

Logos & Icons
THX logo in metallic font on black background, surrounded by blue rectangular framing

The THX logo: a (non-exhaustive) history

By Jon Stapley published

The audience is listening as we take a look back at the journey of the THX logo over decades.

Logos & Icons
Composite of Starbucks logos

The Starbucks logo: a history

By Jon Stapley published

We look back at the history of the Starbucks logo, and how it evolved to one of the most recognised marks on the planet.

Logos & Icons
Rolling Stones tongue and lips logo

The Rolling Stones logo has a surprisingly spiritual origin

By Natalie Fear published

What’s more rock 'n' roll than the goddess of death?

Logos & Icons
Miami Dolphins logo composite

The Miami Dolphins logo: a history

By Jon Stapley published

We look at how the Miami Dolphins logo has evolved over the 57 years of the team’s history.

Logos & Icons
Selection of NBC logos

The NBC logo: a history

By Tom May published

How the NBC logo has evolved, and what it can teach us today.

Logos & Icons
Philadelphia Eagles logo composite

The Philadelphia Eagles logo: a history

By Jon Stapley published

We look at how the Philadelphia Eagles logo has evolved, from its beginnings in the 1930s right up to the present day.

Logos & Icons
NFL logo composite

The NFL logo: a history

By Jon Stapley published

We look at the history of the NFL logo, from its origins right through to the present day.

Logos & Icons
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