You can now buy pizza-scented wrapping paper

Pizza wrapping paper
(Image credit: Papa John's)

You might think Christmas is magical enough already. The giving of beautifully wrapped gifts spreads joy and love throughout friends and family. Now, imagine adding the mouth-watering scent of pizza to that transaction. Not something we've ever considered before but it could only make it better... right?

Well, turkey will have to take a back seat this year thanks to a festive collaboration between Papa John's and the homeless charity, Crisis. Graphic illustrator Mike Hughes has created a fun and festive pizza-themed range of wrapping paper for the #ChristmasIsBetterShared campaign. (Feeling inspired? Here's our pick of free graphic design software if you fancy making your own themed wrapping paper.)

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Georgia Coggan

Georgia is lucky enough to be Creative Bloq's Editor. She has been working for Creative Bloq since 2018, starting out as a freelancer writing about all things branding, design, art, tech and creativity – as well as sniffing out genuinely good deals on creative technology. Since becoming Editor, she has been managing the site and its long term strategy, helping to shape the diverse content streams CB is known for and leading the team in their own creativity.