Pantone announces its Color of the Year 2019

It's that time of year again, Pantone has just revealed its much-speculated Color of the Year 2019. This year the world authority of colours has chosen PANTONE 16-1546, AKA Living Coral, as the hue that's set to shape the year ahead. In terms of colour theory, this shade is a sharp contrast to last year's Ultra Violet, but what does it mean for designers and creatives?

Described by Pantone itself as vibrant, yet mellow, Living Coral is a colour of dynamic contrasts. Although packed with warmth, this colour doesn't dominate. This makes it perfect for bringing out the strength of surrounding colours. We can already see how Living Coral can accentuate other colours, especially smoky blues and teals.

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Dom Carter

Dom Carter is a freelance writer who specialises in art and design. Formerly a staff writer for Creative Bloq, his work has also appeared on Creative Boom and in the pages of ImagineFX, Computer Arts, 3D World, and .net. He has been a D&AD New Blood judge, and has a particular interest in picture books.

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