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What is Nvidia's neural rendering and why is it important?

By Joe Foley published

Everything you need to know about the cutting-edge RTX feature showcased in the new Zorah tech demo.

Tech

What the new Nvidia chip means for Nintendo Switch 2

By Joe Foley published

Nintendo's next-gen console gets ray-tracing, AI-driven enhancements and more.

Gaming
The Botanist Gin branding

Simplicity meets sunshine in this refreshing gin rebrand

By Natalie Fear published

The Elephant Room crafts a vivid new identity for The Botanist Gin.

Branding
Dreamies billboard

Invasion of the cats! These wild Dreamies billboards are my favourite ad campaign ever

By Natalie Fear published

They can’t keep their paws off.

Advertising
Lilo and Stitch poster

Disney’s new Lilo and Stitch poster is the ultimate subtle flex

By Natalie Fear published

“Look how much stuff we own”.

Poster Design
An image showing some of the winners of BAFTA poll of the most influential video games

Not Super Mario or Doom – the most influential video game of all time is surprising

By Joe Foley published

A new poll throws up some surprising results.

Gaming

Texan chain Buc-ee's sues indie Barc-ee's for mimicking its iconic logo

By Rosie Hilder published

The "nearly identical" name is also causing issues.

Branding
Nintendo Switch 2 Piranha Plant Camera

I'm a little bit in love with this Nintendo Switch 2 Piranha Plant Camera

By Beth Nicholls published

This might be the most adorable Switch 2 accessory I've seen yet.

Gaming

AI makes character animation faster and easier in Cascadeur 2025.1

By Joe Foley published

The new Inbetweening tool automatically fills the space between poses.

Animation Software
Nintendo Switch Unity

Unity 6 and Unreal Engine 5 bring whizz-bang tech to Nintendo Switch 2

By Georgia Coggan published

Games can only get better.

Gaming
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