Is this the most ingenious crossword design ever?

Crossword
(Image credit: Peter Cade via Getty)

Ah, crosswords. There isn't a lot of room for playing with the established design of everyone's favourite classic word-based puzzle (that isn't Wordle), right? Well, the internet is currently going wild for the New York Times' latest crossword, which has managed to offer a sort of choose-your-own-adventure. 

For one 'across' word, the puzzle asks which is the "better of the two sci-fi franchises". Either Wars or Trek will fit after 'Star', but what's ingenious is that the four 'down' words still work, regardless of which you've chosen. (Want to design your own crossword? Check out our guide on how to download InDesign.)

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Daniel John
Design Editor

Daniel John is Design Editor at Creative Bloq. He reports on the worlds of design, branding and lifestyle tech, and has covered several industry events including Milan Design Week, OFFF Barcelona and Adobe Max in Los Angeles.