The internet is disgusted by Meta’s virtual designer clothes

Tone-deaf, Meta? Never! The brand formerly known as Facebook has had its share of controversies over the years. Trying to distance itself from that was perhaps even partly why it changed its name. But it just doesn't seem to have learned its lesson. 

It's put out a tweet announcing the launch of its Avatar Store for Facebook, Instagram and Messenger, and the first products on sale will be virtual outfits from Prada, Balenciaga and Thom Browne. Yes, it seems Meta's contribution to helping people through the current cost of living crisis is to ensure that if you can no longer afford Prada in real life, at least you can dress up your avatar in designer threads in the metaverse. Suffice it to say, the internet has absolutely excoriated the idea (need to catch up on what's happening with web3? See, our What is the metaverse? guide). Indeed, people are almost as disgusted as they were with Mark Zuckerberg's VR face.

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.

Read more
AI generated images of Meta CEO Mark Zuckerberg, including himself as a gladiator for some reason, made using Meta's 'Imagine Me' AI feature
Facebook dumps fact checkers; the internet responds
AI generated images of a young male Instagram user situated in a hall of mirrors, screenshotted from Instagram feed
Meta has absolutely no clue what to do with AI
Old and new Facebook Messenger logos
Meta's changed the Facebook Messenger logo at the worst possible time
An AI-generated image of a Facebook bot
Meta's fake Instagram profiles are the most depressing AI development yet
PrettyLittleThing new logo 2025
PrettyLittleThing’s ‘luxury’ rebrand hides the ugly truth about unethical practice
SKIMS campaign featuring an oversized inflatable of Kim Kardashian
The disturbing fantasy of Kim Kardashian’s latest SKIMS campaign
Latest in Fashion
Adobe Project Primrose dress
Adobe's hypnotic digital dress is finally runway ready
Louis Vuitton logo
The drawings that scored a 13-year-old an internship at Louis Vuitton
A screenshot from the Guinness Christmas advert
Guinness has designed a winter fashion accessory
Tiger Beer puffer jacket
This beer-powered puffer jacket is the coolest design I've seen
Pantone London Fashion Week colours
Pantone sums up London Fashion week in 10 colours
Logo for the new McDonald's x Palace collab
Fans are calling the McDonald's x Palace collab a fashion flop
Latest in News
A billboard advert at GDC 2025 for Revenge of Savage Planet
Savage GDC 2025 billboard ad is revenge for Google Stadia layoffs
camera phone deals Best Buy
Huge Samsung, Google Pixel and Motorola deals at Best Buy right now – phones from $299.99
An image from teaser animation for ARK: Survival Ascended expansion ARK: Lost Colony
GDC 2025: Lost Colony anime teaser shows ARK: Survival Ascended is the game that has everything
Roblox Cube 3D AI 3D object generation
GDC 2025: Roblox says its new AI generator will go beyond 3D models to allow groundbreaking '4D creation'
Bambu Lab H2D announcement
Just in: The next generation Bambu Lab H2D is arriving soon
PS5
Badass logo alert: PlayStation launches new studio Dark Outlaw Games