Dear Mark Zuckerberg, Gen Z doesn't want your celebrity AI chatbots

Mark Zuckerberg announcing AI celebrity chatbots
(Image credit: Getty Images)

Meta has announced plans to unleash a host of new AI assistants, with a number of chatbots featuring familiar famous faces. The new AI chatbots will be available on Instagram, WhatsApp and Messenger and will cover a range of topics, moving Meta's AI technology into the realms of 'fun' not just functionality. But I'm not convinced anyone wants it.

Making the announcement at Meta's annual Connect event, the company's CEO Mark Zuckerberg revealed that 28 individual chatbots will be launched in beta, with the potential for more to come.  We're seeing lots of AI advancements recently, but I don't think this one will make it on the list of best AI productivity tools.

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Natalie Fear
Staff Writer

Natalie Fear is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. Natalie also runs Creative Bloq’s Day in the Life series, spotlighting diverse talent across the creative industries. Outside of work, she loves all things literature and music (although she’s partial to a spot of TikTok brain rot).