This ingenious McDonald's ad campaign is making me hungry

McDonald's has created some iconic advertising campaigns over the years. Many of them highlight the fastfood's supreme recognisability, from its golden arches to its products themselves. But this is one of the most ingenious yet.

A new campaign for the McDelivery service in France cleverly takes advantage of our familiarity with McDonald's most emblematic menu items, depicting them in an unusual way. Yes, when you're hungry, everything can remind you of food, even the front door (this could be one for our pick of the best print ads).

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.

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