Turns out those Google logo colours mean more than you think

Google logo
(Image credit: Google)

It's one of the most recognisable logos around, and perhaps, at first glance, one of the most rudimentary. Ask anyone to describe the Google logo and they'll probably tell you it's the word Google in different colours. They'd be right – but it turns out there's a little more going on with those hues.

The Google logo is made up of primary colours – except, of course, for that green 'L'. And according to the company, that was a very deliberate decision. (Looking for more design inspiration?  Check out the best logos of all time.)

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Daniel John
Design Editor

Daniel John is Design Editor at Creative Bloq. He reports on the worlds of design, branding and lifestyle tech, and has covered several industry events including Milan Design Week, OFFF Barcelona and Adobe Max in Los Angeles.

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