So this is who the new Apple Pencil is designed for

Apple Pencil USB
(Image credit: Apple)

Like, it seems, most of Twitter (sorry, X), we were pretty baffled when Apple announced its new 'budget' Apple Pencil yesterday. While the new stylus features a more modern design than the 1st gen model, it's lacking some significant features – most notably pressure sensitivity. But while it might not be the best option for artists, Apple has given us more of an idea of who it's actually for. 

The new Apple Pencil with USB-C, announced this week, is being touted as a budget stylus, "bringing more value and choice to the line up". At £79, it's the cheapest option yet, but the lack of magnetic charging (you'll need a USB-C cable) and lack of pressure sensitivity have confused users. But Apple has pointed out that the device is mainly designed for "digital handwriting, annotation, and marking up documents." 

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Daniel John
Design Editor

Daniel John is Design Editor at Creative Bloq. He reports on the worlds of design, branding and lifestyle tech, and has covered several industry events including Milan Design Week, OFFF Barcelona and Adobe Max in Los Angeles.