Twitter gets a grungy new rebrand, but has it messed things up?

Twitter rebrand
(Image credit: Twitter)

Twitter has ruffled its own feathers in a rebrand designed to reflect the 'living, breathing' nature of the conversations happening on the platform. The renowned bird vector remains the same, but instead of sitting on a plain blue background, Twitter has gone decidedly grunge by creating a collage-like canvas interspersed with faces and words. 

Apparently, its users are the inspiration for the new look, and after a turbulent year full of diverse issues – which were undoubtedly discussed on Twitter – we can see how the messy texture is an apt choice. If you're rebranding, try playing around with designs using these top Illustrator tutorials.

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Georgia Coggan
Editor

Georgia has worked on Creative Bloq since 2018, and has been the site's Editor since 2022. With a specialism in branding and design, Georgia is also Programme Director of CB's award scheme – the Brand Impact Awards. As well as immersing herself with the industry through attending events like Adobe Max and the D&AD Awards and steering the site's content streams, Georgia has an eye on new commercial opportunities and ensuring they reflect the needs and interests of creatives.