Seven steps to the ideal domain

While the $14million price tag for SEX.com may have become the stuff of legend, from a practical business standpoint, one assumes that somewhere along the line the numbers were very carefully crunched and that was thought to be a sound investment.

There’s no doubt, internet business is booming. Over 140 million domain names are currently in use and Google searches carried out daily are estimated at around three billion. The web is our best friend and with so many of us flocking to the search bar every time we have the slightest need, want, desire or inane query (‘If the moon was actually made of cheese, how long would it take the average American to eat it?’ - a genuine search) competition to appear before us and facilitate our wishes has become ferocious.

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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson and Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.