The designer’s guide to Brexit

Recruitment issues can affect the creative output and operating model of a creative agency, while client acquisition and retention naturally have an impact on the longevity of the business, as well as its profitability.

But Brexit may also have an effect on other aspects of your bottom line: from fluctuating exchange rates to operating costs, as well as client budgets that can be tied to much larger economic forces.

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Nick Carson
Brand writer and consultant

Nick has worked with world-class agencies including Wolff Olins, Taxi Studio and Vault49 on brand storytelling, tone of voice and verbal strategy for global brands such as Virgin, TikTok, and Bite Back 2030. Nick launched the Brand Impact Awards in 2013 while editor of Computer Arts, and remains chair of judges. He's written for Creative Bloq on design and branding matters since the site's launch.

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