This Texas Longhorns logo concept is better than the original

Texas Longhorns logo on a basketball
(Image credit: Getty Images)

As college sports teams go, the Texas Longhorns are up there with the most iconic – and that includes their legendary logo. Naturally, it's no mean feat to redesign a beloved emblem, but graphic designer Emily Morgan tackled the task, creating a new logo concept that won the hearts of fans.

Sports logos are more than just a design, they're a representation of a team's spirit and a symbol of its passionate fanbase. Combining heritage with contemporary flair, Emily nails the essence of modern sports branding, building a strong identity that feels clean, authentic and most importantly, merch-ready.

@emilymorgancreates

♬ Texas - BigXthaPlug

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Natalie Fear
Staff Writer

Natalie Fear is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. Natalie also runs Creative Bloq’s Day in the Life series, spotlighting diverse talent across the creative industries. Outside of work, she loves all things literature and music (although she’s partial to a spot of TikTok brain rot).