'Distressing’ Wicked design blunder gives Mattel a legal headache

Wicked poster
(Image credit: Universal Pictures)

While the Wicked poster design has been the biggest controversy linked to the hit movie, there was also that unfortunate little incident in which toy maker Mattel put the URL of a porn website on the packaging of Wicked dolls.

Mattel printed the web address www.wicked.com instead of the correct address www.wickedmovie.com. It quickly apologised and advised parents to hide the offending material from their kids, but it hasn't managed to avoid getting sued.

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.