Branding
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Instagram's new sonic identity is already upsetting users
By Georgia Coggan published
But are their concerns justified?
Mastercard's new haptic logo is a stroke of branding genius – though it could be very annoying
By Rosie Hilder published
One step forward for "multi-sensory" innovation.
The best typography of the 2000s, chosen by experts
By Antonia Wilson published
Designers and industry pros channel Y2K in this nostalgic list of top type.
14 of the best audio logos and why they work
By Tom May last updated
These iconic examples of sonic logos show us how it's done.
The new OpenAI logo is already causing controversy (and we haven't even seen it yet)
By Daniel John published
The design has prompted a fierce internal backlash.
Everyone's making fun of Tesla's photos of a Cybertruck parking lot
By Joe Foley published
So that's where they all are.
The best accessible fonts
By Polly Allen published
These fonts make it easier to communicate with your audience.
Brand Impact Awards 2024: shortlist announced
By Nick Carson published
Our global judging panel has selected 56 projects from 34 different agencies for this year's BIA shortlist.
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