Branding
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Mazda's new logo is a masterclass in unfussy design
By Natalie Fear published
Take notes, Jaguar.
The best rebrands of the 2010s, chosen by experts
By Antonia Wilson last updated
As multi-channel campaigns evolved, brands turned to brazen adverts, stripped-back logos and brand new names
The best rebrands of all time
By Tom May last updated
Even the biggest brands can't stay the same for ever.
The Super Bowl logo conspiracy theory just got even more ridiculous
By Joe Foley published
Chiefs vs Eagles confirms the theory (kind of).
The new Goldsmiths' Company logo is a roaring success
By Natalie Fear published
Heritage design gets a modern refresh.
The new Supergirl logo is seriously grungy – and fans don't think it's an accident
By Natalie Fear published
Could we be in for a dark plotline?
9 amazing examples of motion in logo design
By Tom May published
These logos have all been improved by adding movement.
The best typography of the 1930s
By Antonia Wilson published
From playful to serious, functional to decorative, designers pick their top type of the decade.
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