Although the Tesla Cybertruck has been rolling out for almost a year, spotting one of the blocky, angular vehicles in the wild is still something of a novelty. Now, in a somewhat curious flex, Tesla has posted photos to show that is has a whole bunch of them sitting in a parking lot.
We assume the post is intended to anticipate the delayed roll out of the standard edition of the electric pickup truck, now expected by the end of the year (or the expected launch in the Canadian market). But it's reignited the debate over the vehicle's chunky looks. And, of course, people are taking the opportunity to recall all those Cybertruck design fails.
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'Copy/paste', Tesla wrote as the caption on the post. And yes, I guess that for all the design faults, the Cybertrucks do at least all look identical to each other. The unusual shape certainly makes for a striking image when they're parked up in near symmetrical rows. People have compared the image to the Rolling Stones Steel Wheels album cover and suggested that it makes a great image for a wallpaper pattern (we assume Elon Musk will promptly fire whoever it was who ruined the effect by not parking straight).
But the post has some suggesting that parked at a depot is the only place where a Cybertruck looks aesthetically pleasing. "Cool. Now make ones that don’t split in half when towing, are affordable, and delivers the range you promised without paying 25% extra and taking up the whole bed and you might have a decent truck," one person wrote. "Is this a meme of the Tesla service center back up?," someone else asked. "Is this the recall lot?" someone else wanted to know.
It seems Tesla is expecting to make the first Cybertruck deliveries in Canada in late October, and there have been reports of the truck seen on the way to delivery centres in Mexico.
For more news in car design and branding, check out the new Mazda logo.
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Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.