Cash App's new brand guidelines make style guides fun

Cash App logo
(Image credit: Cash App)

Boring brand manuals and design libraries are a dime a dozen, but every so often we come across a brand style guide that looks a million bucks. And Cash App's new brand design portal is on the money.

The Dropbox brand website set the standard high recently. Now Digital wallet provider Cash App has risen to the challenge with an engagingly dynamic presentation of its brand assets and guidelines that puts staid style guides to shame.

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.

You must confirm your public display name before commenting

Please logout and then login again, you will then be prompted to enter your display name.

Read more
Dropbox brand guidelines site
Dropbox's new brand identity website puts boring style guides to shame
Cheetos font
Design disaster or stroke of genius? The new Cheetos font is turning heads
Capital One logo design
Capital One’s controversial new logo faces out of this world design comparisons
Sandisk logo
The new Sandisk logo follows a controversial recent design trend
Rocket rebrand
This fintech brand's slick logo is a soaring success
Walmart new visual identity
Walmart’s refresh attracted criticism – but designers loved it
Latest in Branding
Cash App logo
Cash App's new brand guidelines make style guides fun
Old and new Facebook Messenger logos
Meta's changed the Facebook Messenger logo at the worst possible time
NBA logo on red
The photo behind the NBA logo has surprisingly humble origins
Ford logo in two versions
The Ford logo is suddenly causing major confusion online
iPhone 16
Everyone's saying the same thing about the Trump 'racist' iPhone bug
Duolingo mascot on an orange background
The Duolingo owl is back from the dead – what now?
Latest in News
The dress
The world's most famous optical illusion turns 10 years old
Asus laptop deals
Forget MacBooks, Amazon's got some great deals on Asus laptops right now
A photography of Earth and the Milky Way from the ISS
Amazing Milky Way photo shows Earth from a unique perspective
Switch game deals roundup Feb 2025
Looking for epic Nintendo Switch game deals? I've found 10
Atari sauces
Retro gamers are drooling over these Atari-themed sauces
Cash App logo
Cash App's new brand guidelines make style guides fun