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Guinness

The best adverts of the 1990s

By Antonia Wilson published

From cinematic epics to iconic silliness, these are the best ads of the decade as picked by industry experts.

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Levi's ad

The best adverts of the 1980s

By Antonia Wilson published

Cocky, confident and characterful, these are the best adverts of the decade, as chosen by industry experts.

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An advert for Paper Mario

Clever Super Mario ad proves the power of print

By Joseph Foley published

This ad is a cut above the rest.

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McDonald's

McDonald's tries to prove the Big Mac's icon status in ingenious new ad

By Daniel John published

Some burgers are more symbolic than others.

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Apple

The best adverts of the 1970s

By Antonia Wilson published

From product-less print ads to celebrities with slogans – experts pick the top ads of the decade

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KFC billboard ad

KFC reaches new heights in towering billboard ad

By Natalie Fear published

Resizing? Never heard of it.

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Example of 'more' marketing trend in billboard ads

"What I really see is fear": Is billboard advertising getting desperate?

By Natalie Fear published

Dispelling the ‘more is more’ myth

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An image from a McDonald's anime advert in front of the McDonald's logo

Thanks McDonald's, I'll have your Nyan Cat tribute stuck in my head all day

By Joseph Foley published

It's as infectious as the original hit meme.

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VW advert from the 1960s a VW car and a spaceship

The best adverts of the 1960s

By Antonia Wilson published

From witty copy to whimsical imagery, the sixties was a transformative time time for advertising

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Vinterior ad mocking Ikea

Provocative billboard ads give Ikea a taste of its own medicine

By Joseph Foley published

The (flat-pack) tables have turned.

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