Petit juice branding is naturally wonderful
These collectible juice bottles were developed with children in mind; the 'Les Petits' of the world.
Branding is key when it comes to launching a new product. It has to catch your eye (in a good way, of course) whilst still maintaining a timeless approach to ensure that it stays on the shelves. This adorable branding for Les Petits natural juices is as delicious as the juice itself.
Designed by Isabela Rodrigues, they were inspired by the attitudes of children, with the collectable juice bottles coming in orange, lemon and grape flavours. With tetra pack packaging that retain more natural juices, the packaging has been designed in a sustainable way.
Playful typography, teamed with cartoon-like graphics make this a branding hit. The subtle changes in colour for each flavour are a nice too, with both plastic and cardboard designs working well.
See more beautiful branding from Isabela over on Behance.
Like this? Read these!
- Free graffiti font selection
- Illustrator tutorials: amazing ideas to try today!
- Great examples of doodle art
Have you come across some inspirational branding? Let us know in the comments box below!
Thank you for reading 5 articles this month* Join now for unlimited access
Enjoy your first month for just £1 / $1 / €1
*Read 5 free articles per month without a subscription
Join now for unlimited access
Try first month for just £1 / $1 / €1
Get the Creative Bloq Newsletter
Daily design news, reviews, how-tos and more, as picked by the editors.
The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson and Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.
Related articles
- League of Legends developer Riot Games unveils punchy new visual identity
- LIVE: Samsung Black Friday deals are here – save up to $1,000 on the Galaxy Tab S10 Ultra and $350 on the S24 Ultra smartphone
- Spotify's new brand direction could be the beginning of the end
- The best new typefaces of 2024, according to the experts