Currently serving as the Head of Partnerships at MassiveMusic HQ in Amsterdam, Sacha brings a unique blend of expertise in both music and marketing/ communications to the table. His musical journey began at the age of six when he got his first guitar, and he later went on to pursue a degree in brand communication, specialising in sonic branding. During his time at MassiveMusic, he has developed a broad range of global partnerships with some of the world's most iconic brands, including Nutella, Booking.com, ASML, ING, UEFA, and AkzoNobel, among others. With his extensive experience in both music and branding, Sacha has a unique ability to understand and fulfil the needs of his clients.
