Pamela Webber is chief marketing officer at 99designs, where she heads up the global marketing team responsible for driving customer acquisition and increasing lifetime value of customers. She is passionate about using data to derive customer insights and to find “aha moments” that impact strategic direction. In her role at 99designs, Pam has penned many guest posts and bylines for marketing and small business publications, from CMO.com and Marketing Profs to SmallBizDaily, Small Business Opportunities and Success.com. She has also spoken at several major industry events and startup conferences, from the World Growth Hacking Forum and Lean Startup 2017 to Opticon and San Francisco Small Business Week.
