About Ben Osborne
A brand and communications research specialist for over 15 years, Ben gives clients the confidence, insight and vision to influence their business and help build compelling brands. Ben has worked with: Activision, BBC Worldwide, McLaren, and British Airways. He is an expert in quantitative, qualitative and integrated research + making complex information tangible and intuitive.
About Siegel+Gale
Siegel+Gale was founded with a clear point of view: that simple is smart. In 1969, branding pioneer Alan Siegel, frustrated by the complexity of communications across industries, set out to help organizations create simpler experiences. Experiences that better serve their audiences—and their bottom line. From designing the iconic NBA logo to changing how Americans pay taxes with the 1040EZ, we’ve been champions of simplicity ever since. Every day, we partner with the world’s leading corporations, nonprofits and government organizations to build brand experiences that are remarkably clear and unexpectedly fresh. In other words, simple. Because brands that embrace simplicity forge deeper relationships with their customers and employees—and unleash powerful business results.
