Mobile app campaign turns its customers into holograms

Inspiration
By
published

Now THIS is how to get people to subscribe to your app! Watch how the people behind a city discovery app transformed their users into six-metre-tall holograms...

Base Check is an app from KPN Group Belgium that delivers a cool selection of news, reviews, and deals about a particular city. Faced with the problem getting signups in a massively overcrowded market, the company took an imaginative approach, making subscribers an offer they couldn't refuse - to turn them into a life-size hologram!

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