Bird-shaped shoe packaging flies onto German shelves

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Design firm Gürtlerbachmann GmbH creates a series of paper birds with a shoelace through their beaks to promote kids’s shoe section.

This gorgeous packaging design comes courtesy of design firm Gürtlerbachmann GmbH. Created to promote the kid's shoe section of department store Görtz, the team developed five different paper bird sculptures, each with a shoelace through its beak representing a small, colourful worm.

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